How to create Facebook ad campaign | Facebook ads for beginner (Full Guide).

 Creating a Facebook ad campaign is an easy process

There are several steps to creating a Facebook ad campaign, to define the objective of your campaign, budget, target audience, and ad creative. Here is a step-by-step guide to creating a Facebook ad campaign. 

How to create Facebook ad campaign


1. Access Facebook Ads Manager: Login to your Facebook account, and open the Facebook Ads Manager. You can access it directly at "https://www.facebook.com/adsmanager/".


2. Campaign creation: In Facebook Ads Manager, To create a new ad campaign, click on the "create" button.

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How to Create an ad account on Facebook

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3. Campaign objective: Choose a campaign objective based on your goal. various  Campaign objectives are given below. 

  • Awareness: (Show ads to people who are most likely to remember them).
  • Traffic: (To get visitors on a website, app, or Facebook event).
  • Leads: (Collect leads and data of interested visitors for a business).
  • App Promotion: Find people and new users to install your app.
  • Sales: Find people who are interested in purchasing your product or service. 

4. Choose Campaign Name:  Choose a campaign name that you want.  Choose a category that relates to your campaign in the special ad category.  Review the campaign objective in the campaign detail. 

5. Define Your Audience: Based on your campaign goal, define your target audience's demographics, criteria, interests, and behavior. By using the Facebook targeting options you can reach users specific segments and create a custom audience. 

6. Set Ad Placement: Manual placement and custom placement of your ad are available on Facebook. Choose where you want your ads to appear, including Audience Network, Instagram, Facebook, messenger, or all platforms. In Automatic placement, Facebook optimizes ad placement for you. 

7. Budget and Schedule: You can define your ad budget and schedule. Set a daily or lifetime budget limit and choose the end date and starting date for your campaign. 


8. Ad Creative: Choose your ad creative format, such as video, single image, slideshow, or carousel. upload ad creative including images, videos, ad copy, and a call-to-action button. You can preview your ads and how they show to your target audience and appear on different devices. 

9. Review and Confirm: Review all campaign settings, including ad creative, placements, budget, audience, and objective. Adjust your campaign details before publishing.

10. Publish Your Campaign: After reviewing and confirming the details, publish your campaign to launch your ad campaign. 

11. Monitor Performance: Monitor your ad performance on the Facebook ads manager. Tracks clicks, conversions, impressions, and reach. To get better results, adjust the campaign setting and target audience based on performance data. 


By following these steps, you can create a Facebook ad campaign and target audience. You can target the right audience that you want and drive leads, sales, and traffic to your website. 

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